Archive for February 27, 2012

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84th Academy Awards: Congratulations Mr Plummer!

A deserving Christopher Plummer took out the Academy Award for Best Supporting Actor last night for his role in Beginners. It was his first Oscar and at 82 years old, he now holds the record as the oldest actor to win an Academy Award.

Plummer’s career spans almost 60 years. What a sweet and touching moment to see someone so dedicated to their craft, who apparently ‘came out of the womb’ planning his thank you speech, finally receive such recognition and honour.

It is a firm reminder that age is no barrier; find what you love and keep doing it. Congratulations Christopher Plummer!

See his acceptance speech and following interview:

Watch the trailer for Beginners, staring Ewan McGregor:


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Posted: February 20, 2012
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Maximise Your Book Launch

If you go through the journey of writing a book, naturally you want to celebrate in style and launch your book in an impacting way.

Capturing your book launch on film is essential to ensure the success of your event spreads even further.

It is a great way to remember the night personally and to record it for posterity. It allows your to share the highlights of the event with people who couldn’t make it. It is also very good for your brand as your can use it as a resource for potential new clients and partnerships.

When capturing your book launch on film, make sure to get interviews and reviews from happy guests, any speeches made and lots of shots of the festivities; people eating and drinking, book signings, handshakes, merchandise, the venue, etc…

Take a look at these examples from Adele Theron’s ‘Naked Divorce for Women’ book launch.


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Posted: February 13, 2012
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‘Creative’ VS ‘Corporate’ Films

There are connotations around the phrase ‘corporate video’. It evokes images of someone rambling, monotonously to camera. It goes on too long. Perhaps the odd blue-themed slide is thrown in to break it up. Boring!!

Then when you think of a creative film, it’s all the fun stuff: colours, interesting shots, music, it’s engaging and fun to watch and it tells a story.

My question is: why do the two have to be separate?!

At Really Bright Media make lots of films for business purposes, but they are never boring! We approach every film as a creative one.

Here are three tips you can start implementing right away to make your business or corporate films more engaging, effective and enjoyable:

1. Setting: Pick a fantastic location that is visually interesting to look at. Something that can include lovely depth of field, colours and sets the scene well. Remember a picture tells a thousand words. So if you’re a top business coach, why not conduct your film in a striking library, or an art gallery, or on location at one of your client’s premises. Choose a location that will allow you to include interesting cut away shots.

2. Length: Keep it succinct. Get your message across in easily absorbed points and use the visual aspect to convey a mood rather than spelling everything out word for word. For example, if you sell holidays, you’re selling an experience. In thirty seconds, the imagery and music will tell your audience a story about that experience much more than three minutes of talking.

3. Music: Choose appropriate music to set the scene. Stay away from those sterile ‘business’ tunes. You can find lots of quality royalty free tracks online at affordable costs. Have fun listening through some and choose a track that compliments your message. You’d be surprised how the right music just brings a film to life.

Make films that are exciting….


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Posted: February 7, 2012
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RBM Film Collective

At the start of 2012, Justine Priestley, founder of RBM decided to set a challenge: to release a short film every single week.

The RBM Film Collective was born. It is a not-for-profit collective of up and coming actors, cinematographers, writers, directors, producers, editors, costume designers, hair and makeup artists, animators, sound engineers and anyone who falls into the ‘filmmaker’ category. The creatives come together weekly to collaborate, learn, develop and output.

In the independent film world, creatives have a desire to output work but all too often you have to do everything yourself. And this can be a barrier to entry. It is annoying for the cinematographer who just wants to capture the perfect shot, but hates directing actors. It is a challenge for the writer who just wants to see their work made into a film, but doesn’t own camera gear or finds producing stressful (who doesn’t?!). It’s not fun for the budding director to be forced to write scripts if he or she is not that way inclined.

So, the Film Collective is designed so that each creative only participates in the role that they desire to develop. On Mondays the writers (and often, the actors) come together to brainstorm a script and to get it written. On Tuesdays the DP, director, actors, hair and makeup, costuming and other crew come together to shoot. On Wednesdays the footage goes to the editor and by the weekend, we have a finished film… and it gets release on YouTube.

Now, we’re not talking complex, major films here… but vignettes, scenes, short stories that can be easily outworked, captured and shared.

At the time of writing (second week of February 2012), so far the RBMFC has output seven short films. So far, so good! We invite you to track the progress of the Film Collective over the year.

The lovely thing about the Collective is that every week is different. Each person brings their own flavour and ideas to the group, so you never know what will come up! We expect to see all types of genres and styles throughout the year.

If you would like to put any filmmakers in touch with us, please do! They must be positive and enthusiastic about creating their own work, love being part of a collaboration and be happy to operate at pace!

Here is one of our recent clips: